CommissionedRoutine demonstration
Hygiene Lab — styling clay
1:06
Bathroom-mirror routine that shows the clay, the hold, and how it sits in a getting-ready sequence.
Product launches
Launch videos with a clear first cut.
A launch usually needs one strong video, then three distinct concepts if you want more than one idea. I scope that from the brief — not as a hidden bundle of extras.
Starting rates
- One video: $250
- Three videos: $650
- Ongoing content: custom quote
- Typical turnaround: 5–7 business days after product receipt and concept approval.
Fit
Who this is for.
I can make a launch reel, a first-use demo, or three distinct concepts for the same product family. Book enough time for shipping or demo access, approvals, and edits.
Best fit: Grooming, wellness, and consumer-app launches that need a first video or three distinct concepts.
Formats
Ways we can shoot it.
Launch reel
The announcement cut: product, reason to care, and a next step.
First-use demo
Unbox or open-app sequence that makes the product make sense.
Three distinct concepts
Three separate ideas from one production, ready to test at launch.
Talking-head concept
Face-to-camera with the product visible.
Routine insert
The product in the room it actually lives in.
Launch package
The three-video package is three distinct concepts. Paid usage is quoted separately if the launch needs it.
Approach
How I tend to treat the brief.
Give the date room
Time for shipping or demo access, approvals, production, and revisions.
Usage is part of the launch
If paid is the plan, say so up front. Spark and whitelist get scoped with the date.
One customer, one promise
The brief should name the buyer. I will not try to sell everyone in one cut.
Recurring work after launch
If the first batch works, we can plan the next one around your launch calendar.
Work
Examples for this page.
Launch work uses the same formats already on the site. Grooming examples lead; app and supplement clips follow.
CommissionedTalking-head + routine
Hygiene Lab — shampoo
1:01
To-camera shampoo demo with the bottle in hand, then a bathroom-sink routine.
CommissionedTalking-head concept
Hygiene Lab — deodorant
1:07
To-camera explanation with the stick in hand so the product stays visible while the story lands.
More work
Other current examples
These are other examples from the same portfolio — not additional proof.
Self-directedTalking-head concept
Urban Roots Farms — microgreens
35s, burned-in captions
On-camera pitch in a real indoor space, holding an Urban Roots Farms microgreens packet and talking through why it belongs in a routine.
Self-directedTalking-head + app walkthrough
My Prize — app walkthrough
51s
Face-to-camera open, then the My Prize packs interface on screen so the flow is visible.
Self-directedTalking-head + screen
My Prize — captioned walkthrough
53s, burned-in captions
Split-screen of the My Prize games UI with on-screen text, talking through a free-to-play flow.
FAQ
Quick answers.
Organic social, website, PDP, and email use are included with production. Running the videos as paid ads, Spark Ads, or whitelisting is an add-on: +25% for 60 days or +30% for 90 days of the package price.
Let’s make the next video.
Tell me about the product, what you need, and where it should run. I reply within 24 hours with a concept and a quote.